Have your say about Sound...

SOUNDINGS (SEPTEMBER 2009)

Sonic health check - Michael Spencer contemplates the possibility of 'organic' use of sound.
Pay attention at the back - and Andrew Peggie delves into the problem of low level processing.
Sound Strategies News - The Japan Matsuri in London and more web audio research announced.

SOUNDINGS (AUGUST 2009)

Happy Holidays - Andrew Peggie is tempted (or not) by UK holiday resort videos.
Sound Strategies News - Sound Strategies' work written up in the Tourism and Hospitality Research academic journal.

SOUNDINGS (MAY/JUNE 2009)

Sites and Sound - Andrew Peggie revisits the corporate web environment.
Does music matter? - Michael Spencer argues the case.
Sound Strategies News - Feature in new publication 'International Communications Strategy' \ New developments in analysis of commercials

SOUNDINGS (APRIL 2009)

How was it for you? - Michael Spencer on the assumptions that can plague music in advertising.
How sonic logos can beat the effects of the recession - and Andrew Peggie tries to work out how a sonic logo works.
Sound Strategies News - Sound Strategies working with The Deliverers in Prague ... Andrew Peggie wroking with sirens in Amsterdam.

SOUNDINGS (MARCH 2009)

Oiling the wheels - Andrew Peggie on music as an essential lubricant.
Jingles in the TV jungle - the traditional format still has much to offer, argues Michael Spencer.

SOUNDINGS (FEBRUARY 2009)

Our Hidden Side - What we do elsewhere. Michael Spencer
Bleeps and Burps - The art of noise and what it tells us. Andrew Peggie
Sound Strategies News - 'We're legitimate', B2B Marketing and TBWA

SOUNDINGS (JANUARY 2009)

Talking about music - Michael Spencer on Sound Strategies’ plan to ensure you’re never lost for words.
How music in Japan assists in travel, tourism and bodily functions - Sound Strategies researcher Yukiyo Sugiyama discovers how the Japanese re-sensitise themselves with music.
Sound Strategies News - At EMI Abbey Road studios, we start a new season of  'Breaking the Sound Barrier' workshops.

SOUNDINGS (NOVEMBER 2008)

• Shotgun weddings - Michael Spencer asks who calls the shots in brand-music deals.
• The elephant in the room - Andrew Peggie on the creativity gap between brand development and advertising.
• What does Christmas sound like on the web? - Retail giants get their virtual decorations out.

• Sound Strategies News - Michael Spencer in Kingston and Amsterdam … Unilever brand sonic profiling.

SOUNDINGS (OCTOBER 2008)

• Innovation and taking part – Michael Spencer is struck by the power of participation.
• Fast food music – Andrew Peggie wonders whether creative directors are gorging on easy musical fixes.
• Listening to health & beauty – how can music be part of the healthy living sell online?
• Sound Strategies news – feature for B2B Marketing magazine; Music Tank seminars.

SOUNDINGS (SEPTEMBER 2008)

• Joining the dots – Sound Strategies clocks up full 12 months of Soundings issues, so what have we learned?
• Push me, pull you – Michael Spencer reports on how Japanese sensitivity to nature is reflected in their approach to sound in public spaces.
• At home on the web? – Andrew Peggie considers how to cut through the complexity of internet-based consumer research and just think of a website as a second home.
• Sound Strategies news – presentations for BrainJuicer and Google.